Tag Archives: Updates

Google updates AdSense Policy center look, adds new feature updates for advertisers

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The announcement also indicates that upcoming features include “enabling screenshots of issues in the Policy center. This will help you pinpoint exactly where the issue is, and give you the context to fix it quickly.”

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Microsoft Advertising: ETA deprecation, auto-generated remarketing lists and Audience Network updates

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Microsoft Advertising’s October product updates include aligning with Google Ads’ ETA deprecation timeline, new view-through conversion metrics and more.

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Google Analytics 4 updates include data-driven attribution, machine learning models to fill in measurement gaps and a Search Console integration

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Google hasn’t said when it will deprecate Universal Analytics, but the updates and language in the announcement suggest that search marketers should prepare for the change.

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Google updates Customer Match, Performance Max campaigns, the Insights page and product feeds at its Marketing Livestream event

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The company also expanded tROAS bidding to Video Action campaigns and Discovery Ads.

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