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Monthly Archives: September 2020

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Google Shopping now free globally

Posted on September 30, 2020 by gftshappy

Initially launched in the U.S. in April, now available worldwide in mid-October.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Free, Globally, Google, Shopping

Antisemitic memes in image results highlight vulnerabilities in search

Posted on September 30, 2020 by gftshappy

“Data voids” enable offensive content to rise to the top of the search results.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Antisemitic, highlight, Image, memes, Results, Search, vulnerabilities

Google takes Local Services Ads to Europe

Posted on September 30, 2020 by gftshappy

Searches for local services grew more than 25% YoY across European countries.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Europe, Google, Local, Services, Takes

Marketers hopeful for late 2021 in-person conferences

Posted on September 29, 2020 by gftshappy

But as virtual events take root in the community, attendees have clear opinions on cost and format, according to our latest Events Participation Index.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged 2021, conferences, hopeful, InPerson, Late, Marketers

Video: Drew Madore on how “black hat SEO” has changed over the years

Posted on September 29, 2020 by gftshappy

What was considered “white hat” SEO in the old days may now be considered “black hat” SEO.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Black, changed., Drew, Madore, Over, SEO”, Video, Years

Social Shorts: Facebook’s 20% rule, Pinterest Story Pins, Reddit brand safety options

Posted on September 29, 2020 by gftshappy

The social media marketing week in review: A round up of news and announcements you may have missed.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Brand, Facebook’s, Options, Pins, Pinterest, Reddit, rule, Safety, Shorts, Social, Story

Microsoft Advertising adds brand safety with IAS partnership

Posted on September 28, 2020 by gftshappy

Audience Network ads will be blocked from pages deemed to have moderate or high brand risk.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Adds, Advertising, Brand, Microsoft, Partnership, Safety

How to audit sites inside corporate networks

Posted on September 28, 2020 by gftshappy

Turn private (VPN required) URLs into temporary ones that allow for page changes but hide the content to preserve its privacy.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Audit, corporate, Inside, Networks, Sites

Here’s why you need to attend SMX

Posted on September 26, 2020 by gftshappy

Finish 2020 strong and head into the New Year ready to generate more traffic, leads, conversions, and sales!

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Attend, Here’s, Need

Google rolling out video appointments, online classes to local business profiles

Posted on September 25, 2020 by gftshappy

It requires a booking relationship with a Reserve with Google partner.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Appointments, Business, classes, Google, Local, Online, Profiles, Rolling, Video

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