Microsoft Advertising rolls out dynamic descriptions for DSAs, which will become the default starting in April

Advertisers in sensitive verticals will remain opted out of this change for existing campaigns.

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Microsoft Advertising auto-apply recommendations out of beta, advertisers opted in by default

While opting in doesn’t increase your budgets, advertisers should opt out if they don’t want recommendations to apply automatically.

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Microsoft rolls out portfolio bid strategies and automated integration with Google Tag Manager

Advertisers on Microsoft’s platform have two more ways to save time that might otherwise be spent adjusting and configuring their campaigns.

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