Microsoft Advertising rolls out dynamic descriptions for DSAs, which will become the default starting in April

Advertisers in sensitive verticals will remain opted out of this change for existing campaigns.

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SearchCap: Google search app, PPC titles & AdWords DSAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google search app, PPC titles & AdWords DSAs appeared first on Search Engine Land.

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