How do you plan for in-person consumer behavior and COVID at the same time?; Tuesday’s daily brief

Posted on August 3, 2021 by gftshappy

Plus, Google’s math solver guidelines emphasize technical SEO and content accuracy.

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For the first time, full-screen ads arrive on Twitter in the form of Fleet ads

Posted on June 3, 2021 by gftshappy

The social media platform is also looking into other full-screen ad formats.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Link building programs get no links 1/3 of the time; Tuesday’s daily brief

Posted on May 18, 2021 by gftshappy

Plus, new updates to social — undo tweets and post to Insta from a browser

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SEOs, stop wasting time and focus on what really matters; Friday’s daily brief

Posted on May 1, 2021 by gftshappy

Also, Google released its webspam report for 2020 and the new Google Ads API

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SMX Advanced is happening online for the first time… register now!

Posted on April 23, 2021 by gftshappy

Join us online — June 15-16 — for the premier training opportunity for elite search marketers.

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Changes are afoot, and this time they’re going in the right direction; Tuesday’s daily brief

Posted on March 23, 2021 by gftshappy

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Microsoft Advertising promotion extensions available in time for the holidays

Posted on November 4, 2020 by gftshappy

Promote deals and offers for Black Friday, Cyber Monday, Christmas and other occasions in your text ads.

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The most memorable Google algorithm updates of all time

Posted on July 20, 2020 by gftshappy

Panda, Penguin and the Florida updates still loom large. What you can learn from their history.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Is it time for Google Scotland?

Posted on July 7, 2020 by gftshappy

Google has search results specific to 179 countries but some improvements are needed to be regionally relevant.

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Bing’s search ranking factors; relevance, quality & credibility, user engagement, freshness, location and page load time

Posted on July 4, 2020 by gftshappy

Want to know how Bing ranks web pages? Here is how Bing describes it within its own guidelines.

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