Link building: Preliminary research and analysis

Columnist Andrew Dennis outlines the research necessary to provide a solid foundation for your link-building strategy. The post Link building: Preliminary research and analysis appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Fred’s losers: Sistrix analysis says ad-heavy, thin-content sites hit worst

Here is our first report from an SEO data provider that analyzes 300 domains after the Google Fred update. The post Fred’s losers: Sistrix analysis says ad-heavy, thin-content sites hit worst appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google fun facts, how to hire SEOs & SEO analysis

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google fun facts, how to hire SEOs & SEO analysis appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Keyword SWOT analysis: Finding your content opportunities

Columnist Casie Gillette shows how regularly evaluating your keyword rankings and associated content can be a great way to stay on top of a long-running SEO program. The post Keyword SWOT analysis: Finding your content opportunities appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search competitor analysis: backlinks, keywords and pages

Columnist Andrew Dennis walks through his competitor analysis process to show how you can inform your organic search efforts by unearthing competitor strategies. The post Search competitor analysis: backlinks, keywords and pages appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing