Tag Archives: Driving

Twitter launches Site Visit Optimization goal and Aggregated Measurement for campaigns aimed at driving site traffic

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Site Visit Optimization may offer more efficiency, while Aggregated Measurement could improve attribution.

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Augmented reality starts driving sales: AR product engagement increased mobile purchases at eBags

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There was a 112% increase in mobile conversions when users interacted with 3D-AR enabled products, the company says.

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Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits

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According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social. The post Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits appeared first on…

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Local SEO: Driving customer actions for enterprise-level brands

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Multilocation businesses face some unique challenges in today’s local search landscape, but columnist Thomas Stern believes they can succeed by finding the right balance between centralized data management and localized content production. The post Local SEO: Driving customer actions for…

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Google advertisers blacklisted after exploiting AdSense, driving down CPCs

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These ad buyers set irresponsible campaign parameters, which caused a decline in ad coverage and a drop in fill-rate. The post Google advertisers blacklisted after exploiting AdSense, driving down CPCs appeared first on Search Engine Land.

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Google advertisers blacklisted after exploiting AdSense, driving down CPCs

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These ad buyers set irresponsible campaign parameters, which caused a decline in ad coverage and a drop in fill-rate. The post Google advertisers blacklisted after exploiting AdSense, driving down CPCs appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


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