Augmented reality starts driving sales: AR product engagement increased mobile purchases at eBags

There was a 112% increase in mobile conversions when users interacted with 3D-AR enabled products, the company says.

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Pokémon Go, augmented reality and the future of local marketing

What might the popular new mobile game mean for local marketers? Columnist Brian Smith explores. The post Pokémon Go, augmented reality and the future of local marketing appeared first on Search Engine Land.

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