Augmented reality starts driving sales: AR product engagement increased mobile purchases at eBags

There was a 112% increase in mobile conversions when users interacted with 3D-AR enabled products, the company says.

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Don’t be tardy! Back-to-school searching starts in July — plan campaigns now

It’s not too early to start planning your back-to-school campaigns. Columnist Purna Virji from Bing suggests some ways to help you win over back-to-school searchers and stay a step ahead of the competition. The post Don’t be tardy! Back-to-school searching starts in July — plan campaigns now…

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