Will the Discover feed be Google’s next cash cow? What advertisers are saying about Discovery campaigns

Early looks at the new campaign type and native ad formats that have had little fanfare since launching in beta last year.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google announces new ‘discovery’ ad formats, revamped Shopping experience, native placements at Google Marketing Live

The company also announced a new Google Shopping experience that aspires to be more competitive with Amazon.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

New native Discovery ad campaigns from Google monetize Discover feed for first time

Discovery campaigns run across YouTube home feed, Gmail social and promotions tabs and Google Discover feed. The company says 800 million people now use Discover monthly.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing