Google takes stand against climate change deniers with new ads and monetization policy

Advertisers, AdSense publishers and YouTube creators will be prohibited from running ads or monetizing content that contradicts scientific consensus on climate change.

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SMBs are overwhelmed with digital marketing choices. How to stand out and win their business.

LSA survey reveals important standards SMBs want from a provider that will help marketers stand out from the competition and reduce churn. Columnist Wesley Young elaborates. The post SMBs are overwhelmed with digital marketing choices. How to stand out and win their business. appeared first on…

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The Franchise Challenge: How Do You Stand Out When You’re One Of Many?

Local search marketing can be a challenge for franchisees, but columnist Rachel Lindteigen has some tips. The post The Franchise Challenge: How Do You Stand Out When You’re One Of Many? appeared first on Search Engine Land.

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SPONSOR MESSAGE: A Backlink Analysis Will Tell You Exactly Where You Stand

Building links is like building relationships; you want to make sure you are connected to the right people. A backlink analysis will show you which connections are helping and/or hurting your website. Our knowledgeable team will carefully analyze your backlink portfolio and set up a convenient time…

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