YouTube ad campaigns target ‘TV screens’ by default, coming to AdWords API in Jan.

For YouTube TrueView and bumper ad campaigns, TV screens targeting is enabled as a device type in the UI and can soon be reported via the API as well.

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More details on Microsoft Audience Network: Workflows, ad formats & how to target with LinkedIn data

How it works and what makes MSAN different from other ad networks Please visit Search Engine Land for the full article.

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Want to target position 0? Here’s what you need to make that happen

Hey Google, how do you become the answer people hear on their voice assistants? Contributor Karen Bone explains how to make that happen by doing your homework on featured snippets. The post Want to target position 0? Here’s what you need to make that happen appeared first on Search Engine…

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SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides appeared first on Search Engine Land.

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SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Target partners with Google, Capture leads with calls & 50M Local Guides appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing