Google emphasizes ‘Message this business’ in new local search test

Take notice, Google is testing a more prominent look for the messaging feature in the local search results. Is your business ready to manage text messages from your customers?

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Earth Day Google doodle delivers hopeful message from Dr. Jane Goodall

“Every single individual matters, every single individual makes some impact on the planet every single day,” says the renown ethologist and conservationist. The post Earth Day Google doodle delivers hopeful message from Dr. Jane Goodall appeared first on Search Engine Land.

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SearchCap: Google Images with captions, AdWords notes & AdWords message reports

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Images with captions, AdWords notes & AdWords message reports appeared first on Search Engine Land.

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Chat rate is the new CTR for AdWords message extensions

Google is rolling out message reporting metrics in the next few weeks for the US, the UK, Canada and other countries. The post Chat rate is the new CTR for AdWords message extensions appeared first on Search Engine Land.

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Martin Luther King Jr. Day Google doodle promotes King’s message of unity

Created by guest artist Keith Mallett, the doodle’s artwork highlights King’s belief that all life is interrelated. The post Martin Luther King Jr. Day Google doodle promotes King’s message of unity appeared first on Search Engine Land.

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SPONSOR MESSAGE: Guide To Social Advertising

Social advertising challenges a brand to think differently about both social engagement and advertising. It requires marketers to appeal to the prospect in new ways. This Grande Guide from Oracle Eloqua is about advertising in the social media sphere — what it means, why it’s worth it…

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SPONSOR MESSAGE: The Marketer’s Guide to Mobile

Tapping mobile potential doesn’t have to take sorcery. Don’t let your efforts to keep up create a fragmented customer experience. You need an orchestrated way to plan, respond and thrive in the new mobile marketing world. Read how in this white paper. The post SPONSOR MESSAGE: The…

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SPONSOR MESSAGE: Buyer’s Guide — Call Analytics Platforms

If you are considering licensing a call analytics platform, this report will help you decide whether or not you need to. It provides relevant statistics on market growth, developing market trends, recommended steps for making an informed purchase decision and profiles of leading call analytics…

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SPONSOR MESSAGE: Content Creation Guide

According to CMI, 70% of B2B marketers are creating more content than they did one year ago — but is that content really making an impact? This Content Creation Guide from Salesforce Pardot provides step-by-step instructions to help you create a top-notch content strategy. You’ll also…

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SPONSOR MESSAGE: Retargeting On Facebook By The Numbers

For advertisers new to retargeting on Facebook, AdRoll analyzed performance results across advertisers to offer insights on retargeting and to educate marketers on the best way to drive results for their business. Download this report and get key performance metrics for Facebook on desktop and…

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