Did you know that your paid search ads are susceptible to the same type of fraud that affects other forms of digital advertising? And we’re not just talking about click fraud here. The fraudulent tactic affecting PPC the most dramatically these days is a fairly insidious one that can be hard…
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ABC.com reported yesterday that Google Maps has launched street view images in Greece. According to the story, Greece authorities blocked Google Maps Street Views five years ago because of privacy issues. According to ABC.com: Company officials said the service went live after extensive and…
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Google Webmaster Trends Analysts, Pierre Far and Zineb Ait Bahajji, posted on the Google Webmaster blog today that they’ve updated their official guidelines for moving your web site and having Google in mind when doing so. They broke out the process based on two ways of moving your site: (1)…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
We at BrightLocal recently conducted a survey that examines the sources of traffic and leads to local businesses. We had 288 SEOs and SMBs complete the survey. Combined, this group claimed to have optimized over 7,000 locations in the last 12 months. (That’s a whopping 24 locations per head…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Analytics Android Figurine: Source: Google+ Google Analytics Chinese…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
SEOs and Social Marketers speculate on the impact that Social Media marketing has on how well their websites perform in search results. There has been much conjecture with many people interpreting an array of correlations as causation. Both Google’s Matt Cutts and Bing’s Duane Forrester…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
European Commissioner for Justice Viviane Reding was quoted in a BBC interview saying that the Right to Be Forgotten (RTBF) will be relatively easy for Google to administer. She asserted that, compared to the millions of copyright removal requests Google deals with, the thousands of RTBF requests…
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Google is on the cusp of a search volume siege from soccer (aka football) fans as the 2014 FIFA World Cup™ nears. A look at Google Trends data shows we’re on the upswing what Google can expect when the tournament starts on June 12, based on the volumes the last two times the World Cup was…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Today, Google introduced a new version of the API that allows retailers to manage product feed content programmatically, as opposed to through manual updates to Google Merchant Center. It’s the first version update of the API since Google first launched it in 2010, before Google Shopping…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Takes Down Japan’s Honinbo Shusaku Doodle On Google UK On D-Day, Offers Apology The Telegraph reports Google has taken down a Google Doodle, aka…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing