SearchCap: Old Google Street Views, Bing For Schools & DailyMotion’s Upset

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: “Bing For Schools” Becomes “Bing In The Classroom” & Makes Program Available To All Schools Originally launched in August of last…

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“Bing For Schools” Becomes “Bing In The Classroom” & Makes Program Available To All Schools

Originally launched in August of last year as Bing for Schools, the new Bing in the Classroom program has moved out of its pilot phase and is now available to all US schools, grades K through 12. For participating schools, the free program offers ad-free and safe searches, daily lesson plans, as…

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SMX Advanced Early Bird Rates Expire Next Week. Register Now & Save!

Fluent in search marketing? SMX Advanced is for you. Join us, June 11-12 in Seattle for two days of expert-only sessions, keynotes and the highest-level networking anywhere. This year’s sessions are loaded with actionable tips to drive traffic, increase conversions and boost ROI. View the…

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Search Marketers: Keep Calm, Carry On

Everybody loves progress, but nobody likes change. This adage is particularly true any time Google announces major upgrades to AdWords. If recent comments on Twitter are any indication, Google this morning was gearing up to pull your hair, throw sand in your face and take your lunch money. None of…

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SearchCap: Recapping Google’s “Step Inside AdWords” News Event

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Marketers: Keep Calm, Carry On Everybody loves progress, but nobody likes change. This adage is particularly true any time Google announces major upgrades…

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Reigning In Content & SEO — The King & Queen Of Online Marketing

Years ago, SEOs proclaimed, “Content is king!” Yet the full potential of content as the catalyst for everything we want to accomplish in SEO was not realized. Even back then, SEOs wanted to measure their efforts. Fast-forward to 2014, and we’re facing more choices in our marketing…

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SearchCap: Matt Cutts Tells How To Avoid Buying A Domain Name Previously Ruined By Spammers

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Matt Cutts: How To Avoid Buying A Domain Name Previously Ruined By Spammers In his latest video, Google head of web spam (and, today, Boston…

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Bing Supports Today’s Boston Marathon By Spotlighting Runners On Its Homepage

Bing made an unconventional move today and changed its homepage image midday in honor of the Boston Marathon. To support the race and marathon participants, Bing changed its homepage to include a photo of the runners with fans cheering them on, and two BostonStrong flags waving in the foreground of…

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Bing Predicts Reality Show Winners Using New “Bing Predictions” Search Technology

Bing announced today it is launching Bing Predictions, a new feature that uses search query data and social signals to predict outcomes and events. To kick-off its latest technology, Bing is applying its new search feature to predict the results of voting-based reality shows like The Voice,…

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420 Dilemma? Marijuana Emerges In Local Search

Today marks the first time that April 20th — known amongst pot smokers as “420″ and frequently celebrated with smoking parties — is a legally observable event in the United States (in some places, at least, since the states of Washington and Colorado have legalized…

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