6 key paid search trends from Merkle’s Q1 2017 report

Here’s a look at what’s happening with Shopping ads, expanded text ads, device bidding and more. The post 6 key paid search trends from Merkle’s Q1 2017 report appeared first on Search Engine Land.

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SearchCap: Google job search, metrics on search update & cheese doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google job search, metrics on search update & cheese doodle appeared first on Search Engine Land.

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What your paid search KPI says about you

Every advertiser measures success based on key performance indicators (KPIs) that they deem relevant. Columnist Andy Taylor asks, What do your chosen KPIs say about your priorities? The post What your paid search KPI says about you appeared first on Search Engine Land.

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IAB: Paid search was 48 percent of total digital spend in 2016

Spending declined on the desktop but grew by nearly $ 6 billion overall because of mobile. The post IAB: Paid search was 48 percent of total digital spend in 2016 appeared first on Search Engine Land.

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Take a deep dive on search and social. Attend a workshop at SMX Advanced.

SMX Advanced pre-conference workshops are conducted by the world’s leading subject matter experts in SEO, SEM, social and digital. All workshops will be held on Monday, June 12 at the Bell Harbor Convention Center in Seattle. You’ll pick one workshop for a full day of actionable tactics you can use…

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Bing Shopping Campaigns get inventory feeds, search query reports at product level

New updates are aimed at enabling timely feed uploads and informing title optimization. The post Bing Shopping Campaigns get inventory feeds, search query reports at product level appeared first on Search Engine Land.

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Search in Pics: Original Googlers, Google farm room & room taken over by flowers

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google room taken over by flowers and leaves: Source: Instagram Google…

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SearchCap: Google Home users, Apple expands search ads & Google suggested video clips

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home users, Apple expands search ads & Google suggested video clips appeared first on Search Engine Land.

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Google tests ‘suggested clip’ in search results where video jumps directly to the answer

Google wants to help you skip video introductions when searching for “how to” queries and jump you directly to the answer in the video. The post Google tests ‘suggested clip’ in search results where video jumps directly to the answer appeared first on Search Engine Land.

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