SearchCap: Gboard SEO, Google PLAs & Project Tango

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Gboard SEO, Google PLAs & Project Tango appeared first on Search Engine Land.

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Google Shopping ads so hot right now: the meteoric rise of PLAs

For retailers, Product Listing Ads are the height of fashion! Columnist Andy Taylor explores the growth of this ad format and discusses how search advertisers can take advantage of this trend. The post Google Shopping ads so hot right now: the meteoric rise of PLAs appeared first on Search Engine…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google Japan Penalty, AdWords App Update & Emojis In Google PLAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Japan Penalty, AdWords App Update & Emojis In Google PLAs appeared first on Search Engine Land.

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For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs

The new mobile experience is among the updates released before the holiday shopping surge, including Click Share reporting. The post For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs appeared first on Search Engine Land.

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Google Announces “Purchases On Google” For Buying Straight From PLAs And Other Mobile Shopping Updates

The new pilot is among many new announcements Google made around mobile shopping ads on Wednesday. The post Google Announces “Purchases On Google” For Buying Straight From PLAs And Other Mobile Shopping Updates appeared first on Search Engine Land.

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PLAs Drove 56 Percent Of Non-Brand Google AdWords Clicks In Q4 [RKG]

Click share also rose on Bing’s product ads, doubling from Q3. The post PLAs Drove 56 Percent Of Non-Brand Google AdWords Clicks In Q4 [RKG] appeared first on Search Engine Land.

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Google Brings PLAs To Third-Party Sites Like Walmart.com

Today, Google announced it is extending its popular product listing ads (PLAs) to retail and e-commerce sites across the Google Search Network. The ads are served via a new Google product called AdSense for Shopping, which offers retail and e-commerce sites another way to monetize site traffic…

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SearchCap: Google EU Antitrust, Google Algorithms & Third-Party PLAs

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Brings PLAs To Third-Party Sites Like Walmart.com Today, Google announced it is extending its popular product listing ads (PLAs) to retail and e-commerce…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing