But before pulling ad spends to different platforms, it is worthwhile to assess the current account performance and make adjustments from that data.
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This is the first time Google says it has provided this kind of data to the public.
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Google now uses searchers’ keywords to customize the local pack business categories.
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New Google Maps interface on Android shows category selections based on where you’re viewing the map.
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Businesses will now be able to have their content featured in Marketplace. The post Facebook expands Marketplace categories and content in new push for growth appeared first on Search Engine Land.
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Similar to the Showcase ad format introduced this summer, the ads link to Google Shopping pages. The post New take on Showcase Shopping ads? Categories of used items showing for retailer outlet queries appeared first on Search Engine Land.
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The feature is designed to help managers set up a lot of dynamic search ad categories quickly. The post AdWords now applies recommended bids to new DSA categories automatically appeared first on Search Engine Land.
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The new mobile experience is among the updates released before the holiday shopping surge, including Click Share reporting. The post For Some Broad Queries, Google Shopping Showing Top Categories On Mobile, Not PLAs appeared first on Search Engine Land.
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