Survey finds Google Home users do more, have ‘far higher’ satisfaction than Alexa owners

Alexa devices dominate, but higher Google Home NPS scores suggest it will have better word of mouth and could gain market share.

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Where Google got more inventory to show Responsive Search Ads ads may surprise you

RSAs use machine learning to match the best ad variation with each search using data from ad performance segmented by query. To get this data, you need to delve into the scripts and Ads API reports.

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