“About this advertiser” initiative now includes Advertisers Pages for Google Ads

The advertiser page gives PPC experts the opportunity to show the integrity of their advertising to users but also leaves a trail of previous advertisements.

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SEO strategies from the Search Engine Land SEO initiative award winners

This year’s Search Engine Land Award winners for Best SEO Initiative sat down with Search Engine Land’s own George Nguyen to talk SEO tactics and strategies.

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Meet a Landy Award winner: For its work with Scotts Miracle Gro, Acronym wins Best Overall Enterprise SEM Initiative

This year’s Best Overall Enterprise SEM Initiative Landy field was a competitive one. The winner needed to utilize best in class tactics & initiatives, various platforms & tools, and of course improve visability and/or convert new customer on major search platforms and earn a positive…

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Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business

Noble Studios introduced a new approach to blogging and content creation for Tahoe South that resulted in a 134% increase in mobile site traffic. The post Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business appeared first on Search…

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Meet a Landy Award winner: Edelman takes home Best Overall Search Marketing Initiative award

To reverse a double-digit decline in online revenue, Edelman was charged with overhauling a client’s entire search presence. The post Meet a Landy Award winner: Edelman takes home Best Overall Search Marketing Initiative award appeared first on Search Engine Land.

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Meet a Landy Award winner: Quick on its feet, Point It wins Best B2C Enterprise SEM Initiative

On a tight timetable, Point It managed to execute successful, targeted campaigns to support a product launch on the US Microsoft Store. The post Meet a Landy Award winner: Quick on its feet, Point It wins Best B2C Enterprise SEM Initiative appeared first on Search Engine Land.

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Meet A Landy Award Winner: Go Fish Digital Drives 60% Traffic Jump For Reston Limo To Win Best Overall SEO Initiative

Wanting to improve its search rankings, Reston Limo turned to Go Fish Digital to gain a more competitive online presence in the DC-market. The post Meet A Landy Award Winner: Go Fish Digital Drives 60% Traffic Jump For Reston Limo To Win Best Overall SEO Initiative appeared first on Search Engine…

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Meet A Landy Award Winner: How SearchMarketers.com Won Overall Small Business SEM Initiative For Its Surf Air Campaign

Granular targeting and key technology integrations helped increase memberships for the agency’s client Surf Air. The post Meet A Landy Award Winner: How SearchMarketers.com Won Overall Small Business SEM Initiative For Its Surf Air Campaign appeared first on Search Engine Land.

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