The rollout will be complete by the end of March 2022.
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Advertisers that rely on Smart Shopping and Local campaigns should test Performance Max campaigns before the change occurs next year.
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The research company’s 2022 consumer and customer experience predictions highlight pandemic-related issues and evolving consumer sentiment.
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Google has updated its Privacy Sandbox timeline, delaying testing for several APIs, including FLoC and FLEDGE, to early next year.
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This is the latest move that Google is making to push automation through their ad products.
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Advertisers will be able to create new TrueView for action ads until September 30, 2021.
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Google has resources and training available to help Partners meet the new requirements.
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Google updates in-SERP travel planning tools as well
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But as employers once again allow staff to travel, professionals are also growing fonder of virtual events.
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The changes are based on Partner feedback around badge criteria and more clarity regarding Program benefits
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