SearchCap: Google Maps parking, iProspect report & Google’s spinner

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps parking, iProspect report & Google’s spinner appeared first on Search Engine Land.

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Google “spinner” Easter Egg returns interactive spinning wheel at top of results

Do a search for the word “spinner” and you’ll get an interactive spinning wheel that lets you choose anywhere from two to twenty numbers. The post Google “spinner” Easter Egg returns interactive spinning wheel at top of results appeared first on Search Engine Land.

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Google My Business revamps photo management for Google Maps listings

Google aims to make it easier for business owners to manage their photos within Google My Business. The post Google My Business revamps photo management for Google Maps listings appeared first on Search Engine Land.

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SearchCap: Google bad ads, photos in Google My Business & SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google bad ads, photos in Google My Business & SEO appeared first on Search Engine Land.

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SEO priorities for the new year

It’s easy to get caught up in the day-to-day of your SEO campaigns, but columnist David Freeman advises you to stop for a moment and take a look at the bigger picture. The post SEO priorities for the new year appeared first on Search Engine Land.

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Choosing the right marketing automation software for your business

Marketing organizations of all sizes are being inundated by data from multiple digital marketing channels and an increasing number of consumer devices. Faced with challenging market dynamics and increasing ROI pressure, more B2B marketers are using marketing automation platforms to manage complex,…

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Merkle: Google Q4 search growth aided by changes other than ETAs

Overall paid search growth remained steady in Q4. Separate device bidding was among the drivers of growth for Google. The post Merkle: Google Q4 search growth aided by changes other than ETAs appeared first on Search Engine Land.

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SearchCap: Bing Ads import, voice searches & ad groups

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads import, voice searches & ad groups appeared first on Search Engine Land.

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Bing Ads launches Automated Imports to sync campaigns from AdWords

Advertisers can now set their imported Google campaigns to automatically update on an ongoing basis. The post Bing Ads launches Automated Imports to sync campaigns from AdWords appeared first on Search Engine Land.

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SEM continuity: The ROI-boosting digital marketing concept you’ve never heard of

What is continuity, and how does it apply to our work as search marketers? Contributors Jeff Eckman and Paul Benson share how thinking holistically can improve ROI for your search campaigns. The post SEM continuity: The ROI-boosting digital marketing concept you’ve never heard of appeared first on…

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