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Monthly Archives: November 2018

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Send your team to SMX West to amplify learning and savings!

Posted on November 24, 2018 by gftshappy

The more you send, the more you save – lock in team rates now!

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged amplify, Learning, savings, Send, Team, West

Navigating Showcase Shopping Ads this holiday season

Posted on November 23, 2018 by gftshappy

Recent updates have made Showcase ads appear for more specific queries while the addition of video is giving retailers a new, visual way to promote their brand.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Holiday, Navigating, Season, Shopping, Showcase, this

Google’s EU shopping comparison rivals say their situation is getting worse

Posted on November 23, 2018 by gftshappy

They argue in an open letter to the European Commission that Google’s auction-based remedy to antitrust claims is fundamentally flawed.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Comparison, Getting, Google’s, Rivals, Shopping, situation, Their, worse...

Cast your vote: Let’s give ‘exact match’ real meaning with a new name

Posted on November 23, 2018 by gftshappy

We’re holding a totally unauthorized vote to rename exact match. Cast your best ideas!

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Cast, Exact, give, Lets, Match, meaning, Name”, Real, Vote

Paid search trends to watch for the 2018 holiday shopping season

Posted on November 22, 2018 by gftshappy

Shopping, local searches and audience optimizations are three of the biggest considerations to keep in mind.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged 2018, Holiday, Paid, Search, Season, Shopping, Trends, Watch

Google Assistant iOS app adds Siri shortcut, making it easier for iPhone users to say Okay Google

Posted on November 22, 2018 by gftshappy

iPhone users can now trigger “OK Google” by just asking Siri.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Adds, Easier, Google, iPhone, Making, Okay, shortcut, Siri, Users, “Assistant”

Google Assistant iOS app adds Siri shortcut, making it easier for iPhone users to say Okay Google

Posted on November 22, 2018 by gftshappy

iPhone users can now trigger “OK Google” by just asking Siri.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Adds, Easier, Google, iPhone, Making, Okay, shortcut, Siri, Users, “Assistant”

Report: Google showing fewer video and image boxes in the search results

Posted on November 22, 2018 by gftshappy

Were you getting traffic in Google from video carousels or image carousels? There was a change that might impact you.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Boxes, Fewer, Google, Image, Report, Results, Search, Showing, Video

Compare 9 paid search campaign management tools

Posted on November 22, 2018 by gftshappy

Get MarTech Today’s “Enterprise Paid Media Campaign Management Platforms.”

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Campaign, Compare, Management, Paid, Search, Tools

SearchCap: Google Assistant via Siri, Google video & images & paid search trends

Posted on November 21, 2018 by gftshappy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Google, Images, Paid, Search, SearchCap, Siri, Trends, Video, “Assistant”

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