Let’s face it — clickbait works. Here’s how to use it to your advantage

Hook people with a creative title using the right words as “bait,” and searchers will click your links, says contributor John Lincoln. Here are 9 examples of successful titles that encourage better click-through rates. The post Let’s face it — clickbait works. Here’s how to use…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Search lets readers find e-books at their local libraries

The new search feature is currently available on mobile. The post Google Search lets readers find e-books at their local libraries appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Search lets readers find e-books at their local libraries

The new search feature is currently available on mobile. The post Google Search lets readers find e-books at their local libraries appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing