Giving in to pressure from regulators and competitors, Google’s updated screen will roll out in September and search engines will appear based on market share instead of bidding per user.
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Auction participants say the model favors ad-heavy search engines and redirects their profits to Google.
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The finding was based on user testing and an eye tracking study.
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Engagement with the search choice screen has been slowed by stifled smartphone supply and decreased demand.
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The changes include more search engine options and an introductory screen aimed at reducing bias.
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Will other European search engines also reject Google’s antitrust remedy?
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However, use of an auction for inclusion on the choice screen has some search rivals complaining.
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Since 2018, voice has become more users’ first choice for mobile search.
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Guarantee: you’ll never be bored at SMX East. Select from more than 50 sessions, keynotes, and clinics. You always have four or more to choose from! Attend sessions that fit your interests – SEO, SEM, social, mobile or analytics and conversions. And your skill level – expert, intermediate or…
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According to Cult of Mac, Apple is doing something very interesting with iOS 8 Maps. It’s giving people a choice of apps to use for directions. A GIF in the article shows that once a destination is located users will be able to choose directions from, presumably, any mapping-related app…
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