Attention search marketers: ALL keywords are branded keywords!

Columnist Larry Kim explains how brand affinity impacts both paid and organic search performance — and how you can use this information to bolster your SEO and PPC campaigns. The post Attention search marketers: ALL keywords are branded keywords! appeared first on Search Engine Land.

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Europe Turns Antitrust Attention To Google Maps For Android

The antitrust investigation (or enforcement action) against Google in Europe is currently focused on shopping search. There’s an earlier stage but parallel investigation of Android now taking off. Comments from regulators and European politicians suggest there’s a potentially long road…

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