Manufacturer center initiatives are a promising start for 2019 Google updates

New features give manufacturers valuable search query and competitor insights, as well as new product information to highlight in Google Shopping.

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Paralympics 2018 Google doodle marks the start of the winter games in PyeongChang

The animated image celebrating the Paralympic games honors the 670 athletes competing over the next 10 days. The post Paralympics 2018 Google doodle marks the start of the winter games in PyeongChang appeared first on Search Engine Land.

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Start Listening! 7 Real-World Tips for Better Social Engagement

Pepsi….Fox News….Uber. Look at recent headlines and you’ll see the impact social media can have on a brand. In today’s 24/7 news cycle, responding quickly and appropriately to customers on social media can be the difference between success and disaster. Why do brands still struggle with social…

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Google to start showing local-specific phone numbers when location extensions appear in ads

Advertisers that depend on calls going to a central phone number for conversion tracking and other reasons will face a challenge as of January 19, 2017. The post Google to start showing local-specific phone numbers when location extensions appear in ads appeared first on Search Engine Land.

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