The North Face gets a thumbs down from SEO community after manipulating Google image search results

The North Face’s agency Leo Burnett Tailor Made covertly updated Wikipedia images to make sure the brand appeared at the top of Google image search results.

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Recovering SEO traffic and rankings after a website redesign

After a review to confirm a drop in traffic, there are some typical problems (like redirects, missing pages and domain issues) that can be fixed to get your SEO back on track.

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How keyword match types work after the new close match variants change

Here’s a free Google Ads script that delivers a detailed report on the impact of Google’s inclusion of “same meaning” queries in exact match close variants.

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