How to write compelling ad copy in a Smart Bidding landscape

Writing compelling ad copy can be challenging, but there are many automated processes that can help. In a recent webinar, Ashley Fletcher shows how to write copy that thrives in a Smart Bidding world.

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Google releases March 2022 product reviews update with additional ranking criteria

The new product reviews update looks for in-depth analysis, actual product use, unique information and comparable product coverage.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing