Breadcrumb structured data reports now available in Google Search Console

Posted on September 21, 2019 by gftshappy

The new report can help you debug issues with breadcrumbs displaying in the search results.

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5 critical elements for local marketing success

Posted on September 20, 2019 by gftshappy

What goes into a successful local marketing campaign? Best practices that have emerged focus on five campaign elements.

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TripAdvisor says it blocked or removed nearly 1.5 million fake reviews in 2018

Posted on September 20, 2019 by gftshappy

Most of the fake reviews that are submitted (91%) are “biased positive reviews.”

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Store visits now available for Google Ads smart bidding optimization

Posted on September 20, 2019 by gftshappy

Now smart bidding can take foot traffic and online conversion actions into account.

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Catching SEO errors during development using automated tests

Posted on September 19, 2019 by gftshappy

Avoid the high cost of catching SEO issues in the production phase by using automated testing techniques during development.

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Search Ads 360 rolls out auction-time bidding for Google Search campaigns

Posted on September 19, 2019 by gftshappy

It enables access to Google Ads’ Smart Bidding capabilities.

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Google explains why syndicators may outrank original publishers

Posted on September 19, 2019 by gftshappy

How to ensure your syndicated partners don’t outrank you in Google.

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Meet and learn from 1,300+ search marketing experts at SMX East

Posted on September 19, 2019 by gftshappy

Connect with prospective clients, partners, even future talent

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Organic search responsible for 53% of all site traffic, paid 15% [Study]

Posted on September 18, 2019 by gftshappy

According to BrightEdge, paid and organic search drive more than 70% of revenues for B2B and the other verticals.

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