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What could possibly be better than one Google core update?; Thursday’s daily brief

Posted on June 4, 2021 by gftshappy

Plus, how speakers can keep their audience awake during presentations.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged better, Brief, could, Daily, Google, possibly, than, Thursday’s, Update, “Core

Could Google passage indexing be leveraging BERT?

Posted on October 29, 2020 by gftshappy

How Google leverages BERT depends on the use of the term ‘Passage Indexing’ (although it’s identified as a ranking update).

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged BERT, could, Google, Indexing, Leveraging, passage

Online holiday sales could reach $200 billion according to Adobe

Posted on October 28, 2020 by gftshappy

Smartphones will drive the majority of online retail traffic and 42% of sales.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged $200, According, Adobe, Billion, could, Holiday, Online, Reach, Sales

Become a Search Engine Land MVP and you could win a FREE ticket to SMX!

Posted on January 22, 2020 by gftshappy

Share and have a shot at scoring some sweet stuff.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Become, could, Engine, Free, Land, Search, Ticket

Could Chrome’s targetText functionality have uses beyond Featured Snippets on desktop?

Posted on November 9, 2019 by gftshappy

It may not improve SEO, but targetText’s ability to highlight text on a web page has potential for other use-cases.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Beyond, Chrome’s, could, Desktop, Featured, Functionality, Snippets, targetText, Uses

Why search queries and location data could trump polling as political tools in 2020

Posted on June 29, 2019 by gftshappy

Location intelligence will be used to identify and target voters, and predict election results.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged 2020, could, Data, Location, Political, polling, Queries, Search, Tools, Trump

Google bug may select unrelated canonical URLs, could impact indexing

Posted on April 26, 2019 by gftshappy

Breadcrumb trails on mobile may reflect unrelated URLs.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Canonical, could, Google, Impact, Indexing, Select, unrelated, URLs

Why featured snippets could be less of a win going forward

Posted on April 19, 2019 by gftshappy

The evolution of the SERP feature is going to steal traffic away from content creators, but it can still be a win. Here’s why.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged could, Featured, Forward, Going, less, Snippets

Patent suggests how CTR, time on page could be used in search rankings (if Google did that sort of thing)

Posted on March 24, 2019 by gftshappy

But no, this doesn’t confirm Google is using engagement metrics in rankings.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged could, Google, Page, Patent, Rankings, Search, Sort, Suggests, thing, Time, used

Could Google Alerts spam hurt your SEO?

Posted on November 11, 2018 by gftshappy

Although a relatively undocumented spam method, you should report it to Google and then disavow the links through webmaster support tools.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Alerts, could, Google, Hurt, Spam

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