Microsoft’s Digital Marketing Center for search and social management adds features, opens beta

Posted on October 8, 2020 by gftshappy

The free platform is now open to U.S. small businesses.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Ads intros automated Insights, Performance Max campaigns, to release Video Action out of beta

Posted on October 6, 2020 by gftshappy

The new products and features are further indication of Google’s machine learning goals.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google opens image extension beta, adds countdowns to responsive search ads

Posted on July 19, 2020 by gftshappy

RSAs are getting more features and functionality.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Rich Results Test tool now out of beta

Posted on July 12, 2020 by gftshappy

Google is deprecating the old Structured Data Testing Tool.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google to sunset Gallery ads beta, focus on Image Extensions

Posted on May 15, 2020 by gftshappy

Simple wins out. Image extensions and dynamic image extension betas will continue.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Dataset Search is out of beta and adds new features

Posted on January 23, 2020 by gftshappy

If you want to capitalize on this speciality search engine, make sure to add datasets schema where applicable.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Digital commerce: Microsoft Advertising’s PromoteIQ integration is now in beta

Posted on January 10, 2020 by gftshappy

The on-site search product Microsoft Bing for Commerce is also becoming available to retailers.

Please visit Search Engine Land for the full article.