First-party data is information that websites, advertisers, and publishers collect directly from users and searchers (that they give voluntarily).
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Plus, how the NYT A/B tests headlines
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Plus, local marketing masters and the headless CMS
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The legislation will give Virginia consumers certain data privacy rights, but there are some curious exceptions
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The advanced location targeting option update is aimed at reaching commuters — whether they’re at home, work or on the road.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Pages need to be optimized, linkable and have search opportunity to grow.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing