AdWords Cross-Device Conversions: How 1-800-FLOWERS Is Using The Data To Be More Customer Centric

Yesterday,  we got an early preview of the first case study Google will publish on the use of estimated cross-device conversions in AdWords. It features 1-800-Flowers and also addresses the company’s use of click-t0-call. When Google first announced the release of estimated cross-device…

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DuckDuckGo Has Biggest Day Ever In 2014 With More Than 4 Million Queries On January 7th

The Guardian reported yesterday DuckDuckGo, the search engine that keeps user searches private, is now up to four million queries per day, with over a billion queries performed on the anonymous search engine during 2013. Prior to the PRISM scandal that revealed the NSA was regularly tracking…

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Search Engine Land’s Top News Stories Of 2013: Hummingbirds, Penguins, Pandas & More

As we get ready to close the books on 2013, the editorial team that brings you daily news and features on Search Engine Land and Marketing Land is going to look back at the most popular content we published during these past 12 months. Over the next week couple weeks, we’ll reveal our most…

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New Google Trends Topic Reports Designed To Deliver More Accurate Results

Google Trends is rolling out new topic reports designed to deliver more accurate results, as well as offer topic predictions within the reports. Using Google’s example, now when a user searches for “rice” in a trends report, they will see topic predictions like “Rice…

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Long-Time SEO Jill Whalen Moves On, Praises Google For Rewarding Content More

Jill Whalen, one of the first major personalities in the SEO industry, who has been practicing SEO for nearly 20 years, has announced she is moving on from SEO. The reason why, may shock some of you. One of the reasons is that she feels that she no longer needs to be the voice “reason…

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