Aimclear’s Mark Traphagen on content marketing, thought leadership and ‘religiously sharing what you know’

Posted on April 7, 2019 by gftshappy

“I don’t think we’ve even tapped the potential of what good content can do for a company.”

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Why SEOs should get to know Karen Spärck Jones, originator of search engine algorithms

Posted on March 29, 2019 by gftshappy

Let Jones’ tf*idf be your guide. It underpins nearly all modern sophisticated search engine algorithms.

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Service workers and SEO: What developers should know

Posted on February 23, 2019 by gftshappy

What are service workers, why would you implement them and what’s the potential impact on your site’s rankings? Find out.

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2019 Martech Trends You Need To Know

Posted on February 19, 2019 by gftshappy

Live Webinar: Thursday, February 28, at 1:00 PM ET (10:00 AM PT)

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6 things you need to know about Google’s change for service area businesses

Posted on February 15, 2019 by gftshappy

Google’s new service area business set up cleared addresses. If you’re a service business, don’t try to add it back. Here’s why.

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How to know when it’s time to pay for search analytics tools

Posted on February 3, 2019 by gftshappy

SEO and search marketing experts offer feedback on when to pay for search analytics tools, factors to consider and making the most out of what you buy.

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