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“It depends” doesn’t have to be the answer if you ask the right questions; Thursday’s daily brief

Posted on August 19, 2021 by gftshappy

Plus, blank images in Top stories and new features in the YouTube results page.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Answer, Brief, Daily, Depends, doesn't, Questions, right, Thursday’s, ‘It

Google confirms it doesn’t index passages separately

Posted on October 20, 2020 by gftshappy

Google now “consider passages from pages as an additional ranking factor.”

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Confirms, doesn't, Google, Index, passages, separately

Google launches search tips for when the query doesn’t return great matches

Posted on April 23, 2020 by gftshappy

You may see a new message in Google search that reads “it looks like there aren’t any great matches for your search.”

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged doesn't, Google, great, Launches, matches, Query, Return, Search, Tips

Pro Tip: Making images accessible to screen readers doesn’t need to be hard

Posted on December 21, 2019 by gftshappy

Using clear, easy to understand alt text helps your SEO and makes a big difference to a visually impaired person.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged accessible’, doesn't, Hard, Images, Making, Need, Readers, Screen

Google doesn’t have an ‘ideal’ page speed

Posted on November 2, 2019 by gftshappy

The most meaningful speed metric depends on how users interact with your site, said Google’s Martin Splitt.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged doesn't, Google, Ideal, Page, Speed

Study: Killing ‘review gating’ doesn’t hurt scores and grows overall volume

Posted on October 31, 2019 by gftshappy

GatherUp’s examination of internal data shows benefits of inclusive process.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged doesn't, gating’, Grows, Hurt, Killing, Overall, Review, Scores, Study, Volume

Google doesn’t pass PageRank on nofollow links. Here’s why you still see them in GSC

Posted on August 15, 2019 by gftshappy

Nofollow links will be included in your Link Report.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged doesn't, Google, Here’s, Links, Nofollow, PageRank, pass, still, them

Google Search Console doesn’t show data for featured snippets read by Google Assistant

Posted on August 1, 2019 by gftshappy

In the second episode of #AskGoogleWebmasters, John Mueller explained some voice search nuances in GSC.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Console, Data, doesn't, Featured, Google, read., Search, Show, Snippets, “Assistant”

What do you do if Google My Business doesn’t understand your business?

Posted on June 28, 2019 by gftshappy

Pop-up shops, mobile by design, are legitimate businesses but Google has no easy way to help you find them.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Business, doesn't, Google, understand

Why set it and forget it doesn’t work with feeds or campaigns

Posted on May 7, 2019 by gftshappy

Create a checklist to regularly test and review search terms, manage errors and analyze custom label usage to make sure you’re not losing revenue in your product feeds or campaigns.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Campaigns, doesn't, Feeds, Forget, Work.

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