Contributor Lei Sun takes a look at how some of the best companies comply with Google’s new rule against app install interstitials — and still drive users to download apps. The post Surviving Google’s New Policy Against Interstitial Ads appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: SEO Implementation, Google Interstitial Ads & Query Mapping appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Uncooperative clients and vendors got you down? Columnist Winston Burton gives his advice on how to overcome organizational hurdles to SEO success. The post How To Ensure Your SEO Recommendations Get Implemented appeared first on Search Engine Land.
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Was attending the only MarTech this year a New Year’s resolution? This is your last chance to save with our lowest “alpha” rates. Register by January 9 and save $ 500! Below are just a few of the brands presenting this year. Check out the agenda for all of the details. The post Last Call: MarTech…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords Ad Waste, Apple Search Ads & Tax Season appeared first on Search Engine Land.
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We want your input to help us plan our upcoming SMX Advanced 2016 conference, which will be taking place in Seattle June 22–23, 2016. Specifically, we’d love to hear from you if you have an great idea for a session that you think should be on the agenda. And if you’re interested in…
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Tax marketers, pay attention! Columnist Purna Virji discusses some developments that may impact your search campaigns this year. The post Marriage Equality, Healthcare & Low Unemployment: How Search Marketers Can Make A Difference This Tax Season appeared first on Search Engine Land.
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A group of German publishers has filed a civil complaint against Google. The group, constituted as VG Media, claims to be enforcing Germany’s “Ancillary Copyright” Law, passed in 2013. This is the latest episode in an ongoing dispute between German news publishers and Google. Essentially, the…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: “Illegitimate” SEO Sentenced, German Publishers Sue Google & App Indexing Crawl Errors appeared first on Search Engine Land.
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How will local marketing change this year? From apps to beacons to mobile wallets, columnist Adam Dorfman covers six trends local search marketers should pay attention to. The post Six Trends Shaping Location Marketing In 2016 appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing