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Monthly Archives: October 2019

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Google Ads now showing cart metrics for Shopping campaigns

Posted on October 22, 2019 by gftshappy

See average cart size, cost of goods sold, gross profit and more for your campaigns.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Campaigns, Cart, Google, Metrics, Shopping, Showing

Capture leads with Google Ads latest ad extension test

Posted on October 21, 2019 by gftshappy

Optional webhooks allow lead data to flow directly to your CRM.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Capture, Extension, Google, Latest, Leads, Test

Pro Tip: 3 common mistakes SEOs make when disavowing links

Posted on October 21, 2019 by gftshappy

Misconceptions about disavowing links can have detrimental impacts on your website’s visibility and should be handled very carefully.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Common, Disavowing, Links, Mistakes, SEOs

8 Ways To Attend SMX East

Posted on October 20, 2019 by gftshappy

Choose your SMX experience, register now, and join us in NYC November 13-14!

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Attend, East, Ways

Google readies new markup rules for European news publishers

Posted on October 20, 2019 by gftshappy

The approach is a reaction to the EU Copyright Directive, to avoid paying licensing fees.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged European, Google, Markup, News, Publishers, Readies, Rules

Video: Dan Shure on Google core updates and podcasting

Posted on October 20, 2019 by gftshappy

From a piano teacher to an SEO – how Dan’s journey into the SEO space has not just changed his family’s life.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Google, podcasting, Shure, Updates, Video, “Core

Affinity audiences coming to Google Search campaigns

Posted on October 20, 2019 by gftshappy

In-market audience seasonal event segments like Christmas are also rolling out for Search and YouTube campaigns.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Affinity, Audiences, Campaigns, Coming, Google, Search

Google Ads debuts ‘conversions by time’ reporting

Posted on October 19, 2019 by gftshappy

The new columns report conversions on the days they occur instead of by ad click date.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Conversions, Debuts, Google, Reporting, Time

A deeper look at Google Search Console Speed Reports

Posted on October 19, 2019 by gftshappy

We got access to the experimental speed reports in Google Search Console.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Console, Deeper, Google, Look, Reports, Search, Speed

PPC automation will disrupt your business, but automation layering will save the day

Posted on October 19, 2019 by gftshappy

Using automations from Google is inevitable, so if you want more control, you can regain it by layering in your own strategies.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Automation, Business, Disrupt, layering, Save

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