Where’s Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google

Here comes Santa Claus, here comes Santa Claus … but where exactly is he? Our guide to Santa trackers helps you locate Jolly St. Nick in a flash. The post Where’s Santa Claus? Your 2016 guide to Santa trackers from NORAD & Google appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

‘Tis the season! Google spreads more cheer on Day 2 of its Holiday 2016 doodle series

For Christmas Eve, Google’s Day 2 Holiday Doodle has the Google letters making hearts and smiley faces on fogged up windows. The post ‘Tis the season! Google spreads more cheer on Day 2 of its Holiday 2016 doodle series appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s top results for “Did the Holocaust happen” now expunged of denial sites

Initial fix merely bumped denial site down, then failed to work consistently. Now the denial site is gone from first page of results. The post Google’s top results for “Did the Holocaust happen” now expunged of denial sites appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: 2017 SEO, Google holidays & our top stories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: 2017 SEO, Google holidays & our top stories appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Improve your paid search & social through relationship marketing

Contributor Jeff Baum explains how you can nurture your prospect through the entire buying journey using search ads and paid social. The post Improve your paid search & social through relationship marketing appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Uncovering the white spaces of opportunity for local search

With “near me” mobile moments surging, contributor Jon Schepke contends that brands must use the context of location across all their search marketing efforts — paid, earned and owned. The post Uncovering the white spaces of opportunity for local search appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How your startup should be using Google AdWords

If you’re just getting started with your business, figuring out who should manage your AdWords campaigns and what to do first can be a challenge. Columnist Brett Middleton offers tips to get you on the right path. The post How your startup should be using Google AdWords appeared first on Search…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: SEO budget & startup Google AdWords

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: SEO budget & startup Google AdWords appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

7 things business owners fear (but shouldn’t) about SEO

From concerns about scam artists to misconceptions about measurement, the typical reasons for fear of SEO are many. But contributor Pratik Dholakiya contends there’s much to gain by getting past your doubts. The post 7 things business owners fear (but shouldn’t) about SEO appeared first on Search…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

6 common PPC reporting mistakes that can make you look terrible

Your job is hard enough — don’t sabotage yourself by making these reporting mistakes. Columnist Frederick Vallaeys recounts common paid search errors and advises how to avoid them. The post 6 common PPC reporting mistakes that can make you look terrible appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing