After a week’s delay, the ban on predatory lending ads for AdWords advertisers is beginning to roll out. The post Google’s ban on payday & high-interest loan ads going into effect now appeared first on Search Engine Land.
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Tracking call conversions will no longer be limited to measuring call length. The post Soon, import call conversion data into AdWords for better attribution & optimization appeared first on Search Engine Land.
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Despite many thinking that links are a declining ranking signal in Google’s algorithm, this new study shows links are even more important than ever. The post New Google ranking study shows links are incredibly important to the ranking algorithm appeared first on Search Engine Land.
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In this white paper from Zaius, you’ll learn all about why customer lifetime value is critical, but underutilized. For most B2C marketers, customer lifetime value is used as an input to determine how much is reasonable to spend to acquire a new customer. But for the top-performing B2C…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords notification, Bing & Google national convention results & more appeared first on Search Engine Land.
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Columnist Julie Joyce gives us examples of how she uses spark files for content creation ideas that can lead to more links. The post Using spark files for content creation appeared first on Search Engine Land.
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The new text ad extension shows pricing information about products and services — and takes up significant real estate on mobile. The post Google rolling out price extensions for mobile text ads appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps time visit, email verification & AdWords price extensions appeared first on Search Engine Land.
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Searching for the best performing SEO and SEM tactics? Look no further than SMX East, the most highly anticipated search marketing conference on the East Coast. SMX East returns to New York City September 27-29 — secure your seat today and lock in the best conference rates available! The post…
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Google keeps on testing, this time with a new carousel look for Sitelinks. The post Google testing new format for Sitelinks, in carousel card form appeared first on Search Engine Land.
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