Columnist David Fothergill shows how data visualization can unlock insights about AdWords performance you may not have gleaned otherwise. The post Visual analysis of AdWords data: a primer appeared first on Search Engine Land.
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Columnist Barbara Starr delves into the recently released Knowledge Graph Search API and discusses how SEOs might use this data. The post A Layman’s Visual Guide To Google’s Knowledge Graph Search API appeared first on Search Engine Land.
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Pinterest wants to help its users find what they are looking for even if they don’t know what exactly that is. The company’s solution, Guided Search, is a predictive search engine powered by social curation. Announced last night at Pinterest’s San Francisco headquarters, Guided…
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In the past two weeks, both Microsoft and Google began testing display-style ads that appear on search results for select brand queries. Many see the introduction of these ads as a money grab to get brands to pay for traffic they would otherwise get for free, an assault on SEO, and the further…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing