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Tell us if you are planning to attend in-person events in 2022

Posted on November 30, 2021 by gftshappy

Please answer this quick, 3-minute survey and tell us how you are feeling about attending conferences in the coming year.

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Posted in SEO | Tagged 2022, Attend, Events, InPerson, Planning, Tell

Why did Google rank this site? Well, now they’ll tell you; Friday’s daily brief

Posted on July 24, 2021 by gftshappy

Plus, how long does your site need to keep redirects?

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Posted in SEO | Tagged Brief, Daily, Friday’s, Google, Rank, Site, Tell, They’ll, this, We’ll

How to tell stories using data

Posted on March 26, 2021 by gftshappy

Actionable data storytelling strategies from Nancy Duarte at MarTech

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Posted in SEO | Tagged Data, Stories, Tell, Using

What location data can tell us about the COVID-19 pandemic

Posted on April 2, 2020 by gftshappy

Tools used for ad analytics can provide enormous social insights and even speed recovery, but they require clear safeguards.

Please visit Search Engine Land for the full article.


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Posted in SEO | Tagged about, COVID19, Data, Location, pandemic, Tell

Tell us: How are you pivoting during the COVID-19 crisis?

Posted on March 28, 2020 by gftshappy

We want to hear from our community about the creative tactics you’re using to wrestle the beast of uncertainty to find small wins (for clients or staff) in these unprecedented times.

Please visit Search Engine Land for the full article.


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Posted in SEO | Tagged COVID19, Crisis, During, pivoting, Tell

Tell your brand’s story through video ad sequencing

Posted on November 4, 2019 by gftshappy

SMX East speaker Brooke Osmundson explains how brands can use a series of videos – in a specific sequence you define – to engage audience on YouTube.

Please visit Search Engine Land for the full article.


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Posted in SEO | Tagged Brands, sequencing, Story, Tell, Through, Video

What two big studies tell us about the state of local marketing

Posted on July 9, 2019 by gftshappy

New research from SOCi and FreshChalk point toward best practices and reveal how most local marketers are failing to execute.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged about, Local, Marketing, State, Studies, Tell

Google says image search referrals will not get new source URL (but forgets to tell us)

Posted on May 18, 2019 by gftshappy

The company teases publishers with more traffic data and then retracts that offer.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged forgets, Google, Image, Referrals, Says, Search, source, Tell

What the numbers tell us about the current voice search opportunity

Posted on April 1, 2019 by gftshappy

Since we can’t segment voice from typed interactions in performance reports easily, it’s helpful optimization for voice search overlaps with traditional search.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged about, Current, Numbers, Opportunity, Search, Tell, Voice

Can searchers tell the difference between ads and free listings? Google engineer says ‘yes’

Posted on December 24, 2018 by gftshappy

Should Google take concerns over their search ads blending into their organic listings seriously?

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Posted in SEO | Tagged Between, Difference, Engineer, Free, Google, Listings, Says, Searcher’s, Tell, ‘yes’

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