Video: Barry Schwartz and Google’s Martin Splitt discuss strained relations with the search community

The two chat about how the company’s attempts at transparency have backfired, common SEO misconceptions and why the answer is often “it depends.”

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Don’t try to reinvent the SEO wheel, says Google’s Martin Splitt

Splitt addresses the most common indexing and JavaScript mistakes, why he doesn’t take ranking questions and shares why Google’s communications aren’t always as proactive as we’d like.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing