The two chat about how the company’s attempts at transparency have backfired, common SEO misconceptions and why the answer is often “it depends.”
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As the dominant search engine, Google has a responsibility to provide timely resources and fight misinformation. Search Advocate Daniel Waisberg explains some of the company’s initiatives in this clip from Live with Search Engine Land.
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Modern link building relies on a traditional public relations approach. Columnist Jeremy Knauff and PR expert Cheryl Snapp Conner share insight on how to achieve success in this critical area. The post The role of traditional public relations in SEO appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Modern link building relies on a traditional public relations approach. Columnist Jeremy Knauff and PR expert Cheryl Snapp Conner share insight on how to achieve success in this critical area. The post The role of traditional public relations in SEO appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google APIs, global SEO & public relations appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing