The complicated local path to purchase: 7 marketing tasks to do yourself and 7 to outsource

Consumers weave their way through more media and platforms than ever before to find local information, making marketing to them more complicated. Columnist Wesley Young recommends which marketing tasks can be DIY and which should be outsourced by local businesses. The post The complicated local…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google Purchase Now, Google Needs SEO & RTBF UK

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Purchase Now, Google Needs SEO & RTBF UK appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing