SearchCap: Google SEO patents & Search Engine Land Awards

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google SEO patents & Search Engine Land Awards appeared first on Search Engine Land.

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3 Google Patents You Need To Know About In 2016

Columnist Pratik Dholakiya outlines three patents that Google is applying for and explains how they could affect search results for you and your clients. The post 3 Google Patents You Need To Know About In 2016 appeared first on Search Engine Land.

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Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search

Columnist Barbara Starr delves into several Google patents to explore the ways in which the search giant is displaying search results based on structured data and context. The post Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search appeared…

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BrightEdge Uses SEO Patents As “Sword,” Sues Searchmetrics

Oh no they didn’t: BrightEdge has sued rival Searchmetrics using multiple SEO patents, which were granted last year. The concern being expressed by some today is that this could be the beginning of a wave of litigation as BrightEdge seeks to capitalize on its newly granted IP or goes after…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing