Europe and the US are moving farther apart on Google. As European regulators seek ways to restrain Google’s discretion and control over search results US courts continue to affirm Google’s First Amendment right to do whatever it wants with search results. A California state court in San…
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Columnist Myles Anderson shares the results of an InsideLocal survey detailing the impact of Google’s recent local algorithm update, Pigeon. The post 58% Of Local Marketers Will Change Tactics After Pigeon Update appeared first on Search Engine Land.
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Our sister site Digital Marketing Depot recently released a new Market Intelligence Report, “Enterprise Call Analytics Platforms 2014.“ Smartphone ubiquity has changed the way consumers communicate with brands. It is also now changing the way brands view the telephone as an inbound…
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Google is dropping its horizontal Carousel display of local search results in several categories: restaurants, nightlife, entertainment and hotels. It’s being replaced by a 3-pack of organic listings and some new secondary pages. The Local Carousel rolled out in June, 2013 for the PC in the…
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Bing Ads has already announced the switch to include close variants on Exact Match and Broad Match Modifier keywords. Now Phrase Match keywords will also get the close variants treatment. With close variants, ads trigger on search queries that closely resemble the keyword — plurals,…
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Google and its Google Search App now have a special surprise for “Game of Thrones” fans. Saying or typing “Hodor” causes Google to respond as Hodor would — speaking all in Hodor. Along with recent updates including new Now cards and a “flip a coin” feature,…
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You did everything right when optimizing your site for search — or so you thought. Contributor Neil Patel explains where you may have gone wrong. The post 4 Easy & Honest SEO Mistakes That Could Penalize Your Site appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark…
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Google says it will boost rankings for HTTPS sites, but, in an interview by contributor Clark Buckner, Henshaw recommends SEOs hold off. The post SEO & SSL: A Conversation With Jon Henshaw Of Raven Tools appeared first on Search Engine Land.
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The grand, awkward Carousel experiment appears to be coming to an end — for local listings at least. Google is abandoning the Carousel of horizontal listings that appeared at the top of local search results for hotels, restaurants and a few other verticals. With the changes, Google is now…
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