Bing: Content Quality Is A Primary Ranking Factor Made Up Of Authority, Utility & Presentation

Michael Basilyan, Senior Program Manager from the Bing Content Quality Team, shared a nice set of details on the Bing blog about how Bing’s algorithms determine what makes for content quality. Michael Basilyan explained that content quality is a primary factor in their ranking algorithm,…

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Bing Rolls Out New “Fact Answers” Search Feature With Information On Local Addresses & Reviews

Bing has updated its search results to deliver what it calls “Fact Answers” for local reviews and addresses. Listed at the top of a results page, Bing’s “Fact Answers” provide direct information to search queries for local information and addresses. Bing said users…

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SearchCap: Google Penguin Holiday Rollout, Microsoft Torque & Facebook Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Rolls Out New “Fact Answers” Search Feature With Information On Local Addresses & Reviews Bing has updated its search results to deliver…

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Attend SMX West and Supercharge Your Search Marketing Skills for 2015 – Lowest Rates Expire Dec. 19

You’ve read all of the marketing industry predictions and expected trends for 2015. You’re laying the groundwork for your marketing strategy and planning the budget. Now it’s time to set the course for hyper-speed and leap into action. Make 2015 the year you and your marketing team fine-tune your…

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Microsoft Torque: Bing Search On Android Wear With A Twist — Of The Wrist

The new Microsoft Torque Search app for Android Wear is a clever concept. It’s a voice-search alternative to “OK Google” on your wrist, with a novel twist — literally. You turn your wrist “forward and backward” to initiate Torque. The app is one of several…

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Search In Pics: Google Penguin Ave, Bubble Soccer & Android Cupcakes

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Bubble Soccer: Source: Google+ YouTube Double Decker Bus: Source:…

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The Decade Is Half-Over: Where SEO Has Been & Where It’s Going

Search engine optimization shifted dramatically during the first half of this decade. I wonder how it will evolve? Google Got Intelligent Google has always been smart. When it launched, the PageRank algorithm changed everything, so much so that Google devoured a diverse community of now all but…

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Google Now Serves Up Santa Tracker Card For “Santa” & “Santa Claus” Searches

Now that it has launched its Santa Tracker, Google is delivering a “Santa Tracker” card for “santa” and “santa claus” searches on desktop and mobile. The card includes a link to the site’s “Santa Village” and lists the number of days until…

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Glimpses Of The Future: 10 Fringe SEO Predictions For 2015

It’s that wonderful time of year when blogs and social media are cluttered with predictions of what the new year will bring. Whether it’s Social Media Predictions for 2015, How SEO Will Change in 2015, or the catch-all Digital Marketing Trends in 2015, it’s all been done – many…

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Report: U.S. Mobile Search Spend Expected To Overtake Desktop Next Year

Starting next year, marketers in the U.S. will spend more on mobile search — both PPC ads and SEO –  than on desktop, according to a new report from digital research firm, eMarketer. Just last year, the firm estimates, less than a quarter of search spend went to mobile. The report…

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