Filter out repeat visits to a conversion page from the same device with an update to the AdWords conversion tag. The post Now you can capture Order IDs to mitigate double-conversion counting in AdWords appeared first on Search Engine Land.
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Product listing ads continue to drive growth with added exposure on mobile and search partners. The post Google drove 95 percent of US smartphone paid search clicks in Q1 [Merkle] appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords order IDs, Google changes & SEO forecasts appeared first on Search Engine Land.
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Columnist Adam Dorfman notes that people are changing the way they search in response to new technologies and the proliferation of smartphones. What can advertisers and SEOs do to keep up? The post As search changes, Google changes appeared first on Search Engine Land.
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Super early bird rates go up end of day Saturday. Register today and lock in the lowest rates for SocialPro. The post SocialPro rates increase Saturday. Save $ 300! appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: 20 years in search, Google pagerank & Bing shopping ads appeared first on Search Engine Land.
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Strong local SEO is no laughing matter, but columnist Jenny Foster discusses how local search campaigns and sitcoms follow a surprisingly similar formula. The post Is a local SEO campaign like a sitcom? appeared first on Search Engine Land.
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A new Google experiment was captured by Mashable’s Samantha Murphy Kelly showing Google showing trending searches in their auto-complete. The post Report: Google is testing trending topics in auto-complete search results appeared first on Search Engine Land.
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Search Engine Land founding editor Danny Sullivan looks at how search has changed over the two decades he’s been writing about it. The post 10 big changes with search engines over my 20 years of covering them appeared first on Search Engine Land.
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Leading your paid search team to success requires more than just expert PPC knowledge. Columnist Jeff Baum discusses how to be a great SEM team leader. The post 5 tips for leading a strong PPC team appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing