What makes content link-worthy? Columnist Andrew Dennis discusses the qualities that make content easy to promote and share. The post Content and SEO: Building linkable content appeared first on Search Engine Land.
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Apple places URLs appear to be for the purpose of sharing with non-Apple users. The post Apple now has public place pages — but what exactly are they for? appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google cross-device retargeting, science datasets & JavaScript SEO appeared first on Search Engine Land.
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Contributor Sam Gipson troubleshoots issues with a client’s hreflang implementation, testing to see if JavaScript elements might interfere with Google recognizing these tags. The post Case study: JavaScript blocking Google’s view of hreflang appeared first on Search Engine Land.
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Google says that it can deliver 99 percent location accuracy at 200 million stores globally. The post Google brings store visits to Google Display Network, debuts cross-device retargeting appeared first on Search Engine Land.
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Credited with popularizing the Mexican sport of lucha libre wrestling, the legendary wrestler would have been 99 years old today. The post El Santo Google doodle honors Mexican wrestler Rodolfo Guzmán Huerta appeared first on Search Engine Land.
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AdWords recently released a Health Score feature that ‘grades’ your account, but is it just a rip-off of an existing free performance grader? Columnist Larry Kim compares. The post What’s the Google AdWords Health Score and how is it different from existing tools? appeared first on Search…
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SMX East workshop on Monday takes a deep dive into all things local search. The post Local Search Advantage: SEO, Linkbuilding, Voice Search, Mobile Wallets & More appeared first on Search Engine Land.
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google pills: Source: Instagram Google Doodle postcards: Source: Twitter…
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Google recently announced some changes to the way bid adjustments works in AdWords. Columnist Thomas Stern explains how this might affect your device-specific bidding strategies. The post Plan device-specific user experience strategies with Google AdWords’ bid modifier appeared first on Search…
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